Diamond Signs & Graphics of Warrensville Heights, Ohio, serves a broad array of customers, from businesses of all sizes and non-profit organizations to municipalities and other government entities. The focus of the business, founded by owner Mark Bailin, is on powerful signs and graphics for marketing, branding and promotional endeavors, ranging from building signage to vehicle wraps.
“We take a consultative approach in our company by finding out the needs of our clients and tailoring solutions that are within their budgets,” Bailin said. “Just as diamonds are judged on the 4Cs (color, cut, clarity and caret), the goal of our business is to give our customers signs and graphics that make them shine through our own 4Cs – color that is picture perfect, precisely cut signs and graphics, clarity in how we communicate and, just as caret is the weight of a diamond, our weight is exemplary customer service – projects on time, on budget and beyond expectations.”
One of the fastest growing segments of the Diamond Signs & Graphics business is two-sided retractable banners that are popular for point-of-sale promotions, trade shows and special events. It’s a demanding product not only requiring color and image clarity but also curl-free performance that looks great up close and is durable with repeated use. Diamond Signs & Graphics recently adopted Bantex Digital Media for its retractable banner applications because it can meet all of these demanding requirements.
“I would recommend Bantex to other sign shops because it runs smoothly, and it doesn’t wrinkle, curl or dimple when it’s used on retractable banners; it also goes up and down really easily in a retractable banner frame,” he said. “We’ve been using the 10-ounce and 13-ounce Bantex Two Sided Curl Free with great results.”
Diamond Signs & Graphics adopted Bantex based in part on input from HP which has certified Bantex as compatible with the digital inkjet printer that Diamond uses. Dan Dix, business manager of product development and innovation for the Bantex brand, assisted in helping Diamond network with HP and secure the profile for their HP printer that assures the best results using Bantex.
“The most important thing for our business is customer satisfaction and customer loyalty,” Bailin said. “By using Bantex for our retractable banners we know that our customers will have great color and image clarity and the banner won’t curl or wrinkle. While Bantex may cost more, it’s worth it when it comes to satisfied and loyal customers.”
For more information on Diamond Signs & Graphics, visit their website at www.diamondvcs.com.